Standard Brands was a packaged foods company, formed in 1929 by J. P. Morgan & Co. with the merger of:[1]
- Fleischmann Company
- Royal Baking Powder Company
- E. W. Gillett Company of Canada (1929) - Toronto-based baking goods company (maker of Magic Baking Powder) founded by P. W. Gillett in 1852
- Widlar Food Products Company[2]
- Chase & Sanborn Coffee Company
By 1940, it was the number-two brand of packaged goods after General Foods.[3] By 1955 the company was listed as 75 in the Fortune 500.
Standard Brands made several acquisitions. It bought Planters in 1960, and the Curtiss Candy Company in 1964. In 1970 it purchased the British snack food company Walkers from the Walkers family.[4] In 1979, it acquired Inver House scotch.[5]
Seagrams approached Standard Brands with the idea of a merger.[6] The company merged with Nabisco in 1981 to form Nabisco Brands, Inc.[7][8]
References
- ^"Morgan Mergers". Time. 1929. Archived from the original on June 18, 2011. Retrieved 2008-08-04.
- ^"Standard Brands Co. Completes Merger". The Standard Union. December 6, 1929. p. 2. Retrieved March 5, 2023 – via Newspapers.com.
- ^"Pennies from Leaven". Time. 1940. Archived from the original on October 14, 2010. Retrieved 2008-08-04.
- ^Martin Glenn. The Best Job in the World - The PepsiCo Walkers crisp Marketing Case Study. p. 06. ISBN 9780954951801.
- ^ „Publicker schließt Verkauf des US-Spirituosengeschäfts für 35 Millionen Dollar ab“ . Archiviert vom Original am 4. März 2016. Abgerufen am 7. Juli 2017 .
- ^ Lazarus, George (26. April 1981). „Wurde Standard in die Arme von Nabisco getrieben?“ . Chicago Tribune . S. 5 . Abgerufen am 6. März 2023 – via Newspapers.com .
- ^ http://www.fundinguniverse.com/company-histories/Nabisco-Foods-Group-Company-History.html Geschichte von Nabisco
- ^ RAY. KAMAL GHOSH (2022). Fusionen und Übernahmen, Zweite Auflage: Strategie, Bewertung und Integration . S. 486. ISBN 9789391818562Die
Externe Links
Medien zum Thema Standard Brands auf Wikimedia Commons
